Salon of the Future
Our Mission
The Salon of the Future, the first revolutionary hair salon of its kind world wide, represents the next era in beauty, one that moves each and every one of us and the world collectively forward. It’s state of the art global design integrates innovation, technology, art and embraces sustainability.
Art
The beauty of art lies in its power to connect human hearts and minds while evoking our deepest emotions. Such mastery of skill challenges us to look past the physical wall decoration and investigate new perspectives, tell stories, dissect unique views, and capture comfort in our souls. ROLFS Salon is designed with beautiful artistic features and decorated with unique art pieces to create a sense of inspiration, awe and curiosity. At ROLFS, we celebrate art, creativity, beauty and human spirit.
Technology
From a personal scalp analysis with our advanced imaging technology, to receiving color services at the largest digital art of color bar, to discovering the Magic Mirror, which utilizes augmented reality to digitally transform a client’s look before their eyes, ROLFS Salon is truly one of a kind. When it comes to technology, the Salon of the Future is utilizing the latest tech inventions the beauty industry has to offer to elevate your hair salon experience on every level. Come explore how luxury innovation can serve you.
Sustainability
Sustainability inspires us and reminds us what true beauty is all about. Beauty is not just one thing, it is all encompassing.
We celebrate nature and sustainability, featuring custom flooring made out of paper and recycled woods from around the world, custom glass embedded with real flowers, an indoor garden, sustainable towels, and water-saving technology.
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Jim Lane Mayor of Scottsdale, Antonio Martinez-Rumbo L’Oréal USA PPD President, Matthew Digirolamo L’Oréal USA CCO, Francis Tesmer ROLFS Global CEO, and Rolf come together to inaugurate ROLFS Salon of the Future.